LSBet Privacy Policy

LSBet is committed to protecting your personal data and handling it with the transparency you'd expect from a regulated bookmaker. This Privacy Policy explains our data practices in line with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and our obligations under our UK Gambling Commission (UKGC) licence.

Personal Data We Collect

Registration information: full name, date of birth, residential address, email address, and phone number
Identity documents: photographic ID and proof of address, collected as part of our Know Your Customer (KYC) process
Payment details: deposit and withdrawal records and payment method identifiers (full card numbers are never stored by LSBet)
Betting history: all wagers placed, including market, stake, odds, and settlement outcome
Device and session data: IP address, browser type, operating system, and pages visited on our platform
Support correspondence: live chat logs, emails, and any other communication you have with our team

Purposes and Legal Bases

Account management: processing necessary to perform our contract with you
Identity and age verification: required by law under UKGC licence conditions
Anti-money laundering checks: required by law under the Proceeds of Crime Act 2002
Fraud detection and platform security: processed on the basis of our legitimate interests
Marketing communications: sent only with your prior consent, which you may withdraw at any time
Platform improvement: aggregated and anonymised analytics, processed on legitimate interests

Who We Share Your Data With

Payment service providers: to process your transactions under PCI DSS-compliant systems
KYC and fraud prevention services: to verify your identity and protect your account
Hosting and infrastructure providers: who operate under strict contractual data processing obligations
Regulatory bodies: including the UKGC and HMRC where legally required

LSBet does not sell or share your personal data with third parties for commercial or advertising purposes.

How Long We Keep Your Data

Account and transaction records: minimum five years from account closure (UKGC and AML requirements)
Identity documents: same five-year retention period
Marketing consent records: retained until consent is withdrawn, then deleted
All data after statutory retention period: securely deleted or permanently anonymised

Your Rights

Right to access: request a copy of the personal data we hold
Right to rectification: correct any inaccurate or incomplete information
Right to erasure: request deletion where there is no legal obligation to retain data
Right to restriction: limit our use of your data while a concern is under review
Right to portability: receive your data in a structured electronic format
Right to object: opt out of processing on legitimate interests grounds
Right to withdraw consent: unsubscribe from marketing at any time

Contact Us

For all data protection queries, write to us at [email protected]. If you are unsatisfied with our response, you may raise a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

Last updated: February 2026.